AI Insights · Timothy · January 2025
Top 5 Social Networking Apps on iOS in Nigeria, Q4 2024
Explore the performance trends of the top 5 social networking apps on iOS in Nigeria during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the social networking landscape on iOS in Nigeria experienced notable shifts, as revealed by Sensor Tower data.
Telegram Messenger showed varied performance across the quarter. Weekly revenue started strong with approximately $9.8K at the end of September, dipping to around $3.9K by the end of December. Downloads saw a peak of about 132.8K in the week of November 4, while active users fluctuated, peaking at over 4.5M in the same week.
WhatsApp Messenger maintained a steady presence with no revenue reported. Downloads saw a high of 61.4K at the beginning of the quarter, with active users consistently increasing, reaching over 10M by the end of December.
Facebook experienced minor fluctuations in revenue, with a peak of $676 in early October. Downloads remained stable, averaging around 27K weekly. Active users showed resilience, maintaining over 3.3M throughout the quarter.
Threads observed a gradual increase in downloads, peaking at 22.9K in mid-November. Active users grew steadily, with numbers exceeding 465K by the end of December.
Messenger maintained a consistent download rate, averaging around 13K weekly. Active users showed a slight increase, reaching over 1.4M by mid-December.
For more detailed insights and data, visit Sensor Tower's platform.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2025